Guide to YouTube Video Views

Guide to YouTube Video Views

Video views on YouTube are the measurement of how many times a video has been watched and can be a quick and easy way to measure the popularity of a video.

YouTube themselves take great care to ensure that views are generated by humans and not computers so that your statistics and views aren’t adversely affected. There are 3 main ways types of view that are ignored:

•    Reloaded views – This is when a page is refreshed to instigate an additional view
•    Viruses – If a computer looks like software designed to watch YouTube videos
•    Autoplay – Having a website auto-playing your video will not count as a view

As views can be a very obvious way to measure the success of your video and channel overall, it isn’t the only metric that you need to focus on, however, a good rule of thumb is that if your YouTube channel has 100,000 subscribers, then you should expect between 12-15,000 views per video. That's an average ratio of views: subscribers = 14%.
If you are starting out on your YouTube journey, then 100,000 subscribers will not be a workable number for you, so try and aim for the 14% ratio of subscribers to views.

Tips for increasing your view numbers are:

•    Make good, engaging content
•    Write a good video description
•    Ensure your thumbnail is eye-catching and relevant
•    Use “Call to Actions”


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