How to Track Your Competitors on YouTube (Without Losing Your Mind)

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Study What Works. Stay Who You Are.

Learning is the best thing you can do for anything in life, this includes growing your YouTube channel. You can learn straight from YouTube’s Help page on how their algorithm and analytics work. You can learn from YouTube gurus like Nick Nimmin or Daniel Batal. But in this article, we’ll teach you how to learn from your competitors.

Copying behavior is a good thing for your channel (if the channel you’re copying is successful). However, don’t copy who they are. Don’t copy their personality.

There’s already a “MrBeast” and he’s really good at being MrBeast, so don’t be them. Be your best you.

Learn what makes their channel a success and be inspired by their efforts.

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How to use TubeSpanner’s Competitors Feature.

The TubeSpanner Competitors feature can be found on the browser extension.

Download the browser extension and login.
Click on the home button.
The Competitor feature will be towards the right side with the incognito symbol.

You can add a YouTube channel you want to measure yourself against by typing in their channel name or head to their channel and clicking on the “Add Competitor” button next to the subscribe button.

Once added, you can see their latest uploads, their view per hour, and total views. Tubespanner will update these stats every so often (depending on your tier).

For Free users, this will update once a day.
For Pro users, every 3 hours.
For Core users, it’ll be every 30 seconds.

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We respect your privacy.

TubeSpanner only shows public data. If your competitor has a TubeSpanner account, we don’t share any private data.

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Comparison is the thief of joy.

Don’t think of other channels within your niche as your competitor, but peers instead .A rising tide lifts all boats.

You can grow with your peers, instead of thinking of them as someone you need to beat.

As long as your analytics show that you’re growing, take that as a win instead of comparing your views and sub count to bigger channels.

Because here’s the hard truth… the channel with an established audience will almost always perform better than a new channel.

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Peers, not competitors.

TubeSpanner sees other channels as peers more than competitors. Unfortunately, not a lot of people search up “peer tools” compared to “Competitors.”